Advertising Opportunities on Insecure.Org
If you offer products or services that would be of interest to
security-minded folks, we would be happy to accept your sponsorship.
Insecure.Org is a popular destination for professionals seeking the
latest network security tools and information. We have received
favorable coverage and awards from publications such as Info
World, Linux Journal, Wired, SANS Institute, Sun World,
Codetalker Digest, CIO Institute Bulletin, Computer
World, Sys Admin, Network World, and many others.
When we set up your banner, we will give you a login account to the
ad server software so that you can monitor the results of your
campaign. We can handle multiple banners so that you can determine
which ones are the most effective. Your satisfaction is guaranteed:
if you aren't happy with the results, you can cancel at any time and
receive a refund for all unused impressions.
Advertisements rotate on the whole Insecure.Org network of sites:
To start a campaign, or if you have any questions, please
email us at sales@insecure.com or
leave us a voice message at +1 (650) 989-4206 and we will call
you back.
Top-Of-Page 728x90 Banners
Our primary creative format are huge 728x90 banner images
(animation is OK) at the top of each page. They are sold on a CPM
(cost per thousand impression) basis. The exact rate depends on the
number of impressions purchased:
| Number of Impressions | Cost per thousand (CPM) |
|---|
| Standard Rate | $6.95 |
| At least 500,000 Impressions | $6.45 |
| At least 1,000,000 Impressions | $5.95 |
As an alternative to the 728x90 banners, you may run a 60-height
(728x60) banner with room for a short sentence
underneath linking to your product.
As an example, 1 million impressions costs US$5,950. We would suggest
scheduling that many impressions over two or more months, though the
frequency is up to you (subject to our available inventory). You can
try multiple banners or change your advertisement at any time to
discover what is most effective. If ordering at least 1MM
impressions, you may use an HTML/text advertisement instead of an
animated/static banner graphic. The minimum order is 100,000
impressions ($695).
Sidebar 120x90 or 120x60 Banners
Another creative option is a button on the left sidebar, right
above the search field. These cost $1295/month for a 120x90 banner
and $995/month for a 120x60 banner. These receive all monthly page
impressions on our network of sites. At least 1.5 million impressions
per month are guaranteed, and it can be much more. Stacking order of
the ad positions is first come first served. A company may keep
its position as long as it wants, and the position automatically
increases if a higher ranked (started earlier) campaign ends.
Bottom-Of-Page 728x90 Banners
Sorry - the bottom banner is currently taken
Our final advertising option is the 728x90 banner at the bottom of
each page. It currently runs Google text ads, but companies may
reserve the whole space to run their ads exclusively for $1,500/month.
As with a sidebar banners, at least 1.5 million impressions per month
are guaranteed. So the effective CPM is less than $1.00.
Banner Guidelines, and Examples
Ad banner images are subject to approval. We do not accept banners
with fake widgets (error messages, mouse pointers, etc), offensive
content, excessive distractions (gratuitous flashing, "hit the
monkey", etc), or misleading text. Reasonable (no playing sounds, etc.) Adobe Flash banners are permitted. Advertisements must be related to
network security, and may not mention competing vendors by name. Here
are a few examples of successful campaign banners:
To start a campaign, or if you have any questions, please
email us at sales@insecure.com or
leave us a voice message at +1 (650) 989-4206 and we will call
you back.
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